Percentage of big cats we have lost in last 50 years (tigers, lions, leopards, cheetahs)
Number of elephants killed for ivory in the past 5 years in Tanzania alone
Size of the illegal wildlife trade market per year in USD
Estimated annual amount needed to prevent tiger extinction
Annual cost of protecting rhinos per 100,000 acres
Annual budget of
Save The Elephants NGO
IoE was founded with the purpose of making wild animals a part of daily life for millions of people currently unconnected to wildlife while generating a new revenue stream for conservation.
Watch Gautam speak about new approaches to wildlife conservation
When wildlife becomes a global phenomenon, we can achieve game changing impact across three areas:
Touch the hearts and minds of millions of people through daily exposure to wildlife and change the way they think about conservation
Provide a channel for wildlife organizations to gain direct visibility from those millions
Drive financial resources to wildlife partners and initiatives
Besides eco-tourism and traditional fundraising, conservation needs a third income stream. This is crucial for the long term support of conservationists and communities living with wildlife.
Once our products are on the market, IoE will channel a percentage of our revenue from game fees, in-app purchases and advertising back to our conservation partners. IoE offers conservation organisations a revenue stream at no additional cost to their operations.