In the fight to conserve our wildlife and wild places, we see three parties struggle:
Conservation organisations are fighting an uphill battle to attract the audiences they need to make change happen. People care about the world and long to contribute, but lead busy lives and want to be engaged on their own terms. Companies are looking for ways to engage with their audiences in a meaningful way.
IoE brings together these three different groups by creating games and digital products that surprise, delight and activate people to support wildlife and nature.
For French organic beauty brand Chantecaille, IoE created Wild Beauty, a bespoke Augmented Reality app to recruit their customer base for the conservation cause. The app is completely tuned to Chantecaille’s audience, with a luxurious look and feel and a social sharing functionality with integrated call for support on Instagram.
IoE, adidas Runtastic and UNEP present Run Wild, a campaign that connects millions of runners worldwide with individual wild animals through real conservation data. Over ten days, users of the Runtastic app can race Uuliin, a real snow-leopard living in Mongolia.
Today’s consumers and tomorrow’s conservationist need to be attracted on their terms. Online games are played by over 2 Billion people worldwide and have a proven capacity to captivate an audience. Games are social, emotional, participative, fun, accessible and lasting.
Access new audiences
Achieve ambitious communications goals
Connect you and your audiences to a meaningful purpose
Retain people with compelling and addictive content
Generate additional revenue and fundraising
Internet of Elephants is a one-of-a-kind game company exclusively dedicated to supporting wildlife and conservation efforts. Our team covers a unique blend of knowledge and skills on wildlife, tech, games, storytelling and growth marketing. Our work has been recognised for its design quality, innovative use of tech and potential for conservation impact.
Get in touch to discuss how we can customise one of our existing concepts to your needs, or to create a brand new, bespoke product. We’d love to discuss how we can support you in achieving your goals!
Gautam Shah: firstname.lastname@example.org